April – September 2006
Condat Launches New Campaign The new advertising campaign will introduce Condat customers and prospects to the technical and aesthetic qualities of its products. The campaign’s four visuals come with attitude–bold but always upscale—and show the papers put to the test, metaphorically speaking. Thanks to the following qualities, they prove they can satisfy every customer requirement:
optimal and constant quality, ensuring high reliability in all situations;
ability to handle ever-increasing print speeds;
rapid and complete drying; and,
ability to handle all surface finishes and varnish types.
The images will appear between April and September 2006 in the French and European trade press (France, Belgium, Netherlands, Germany and Italy) as advertisements and press inserts. To see the media plan, click here.